For Fall 2025, Fear of God Essentials releases a short film created in collaboration with iconic filmmaker Hype Williams, produced by Jerry Lorenzo, and soundtracked by Ruff Ryders’ Down Bottom, produced in 1998 by Swizz Beatz, capturing the timeless intersection of culture, sound and style.

Featuring Swizz – both a long-standing collaborator of Williams, and a member of the Fear of God community – alongside a cast of models (America Gonzales, Elias Monstrey, Joseph Scott, Karl Benjamin and Lamine Seck) dressed in the collection, the short channels the refined nineties spirit of Essentials Fall 2025, which is inflected with the era’s generous proportions and confident, insouciant ease. It was the same period that saw Hype release his first full-length feature film alongside a catalogue of music videos which crystallized the aesthetic of hip-hop, and the film unites the poles of his visual legacy: the crisp, cinematic language that colors his music videos and the gritty beauty of his feature.

“I wanted to land the emotion of the nineties that this collection is chasing,” reflects Lorenzo. “And what is important to me about Hype’s work is that the emotion and beauty always match, which is often hard to land when you are telling gritty stories. Not only was his nineties work shot beautifully, but it presented a new perspective that felt timeless, which is what we are always working to accomplish with Fear of God.”

“What me and Jerry decided was to create this new vibe: Fear of God Essentials meets the Hype Williams aesthetic,” continues Williams. “This is the merging of our two worlds – and I’m the Jerry Lorenzo of my world; I would like to be so bold as to say that his taste in clothing is, in my humble opinion, the equivalent of my taste with cameras.”

What emerges is a reflection of Fear of God Essentials seen through Hype Williams’ iconic lens: a timeless celebration of both perspectives, colored by the spirit of the nineties but created for today.